The picking moment

When the fruit reaches optimum ripeness we carry out the collection. Manually, one by one, each fruit is collected, carefully not to mistreat or damage the strawberries. We place strawberries directly from the field into the boxes that reach thousands of homes. In this way we handle as little as possible each piece of fruit before passing quality controls.

The fruit comes packaged from the field into our warehouse where it will receive the cold needed to lower the temperature to the level required by transport. Most of the time the journey that our fruit follows crosses the borders of our country.

The entire process is recorded and monitored under a traceability system. All the procedures and agricultural practices are carried out under the GlobalGAP standards. Both in the field and in our store all occurs under strict quality standards to ensure the provision of a product with excellent conditions: clean, healthy, nutritious and delicious.